eCommerce

Analytics for hyper-growth eComm brands

Pungo helps you optimize your acquisition channels, launch profitable products, and keep your customers coming back.

Who is Pungo for?

📌 Hyper-growth eComm brands

Generic reporting templates don’t cut it for your business. You’re too busy testing new product types and surpassing your early success. You need custom reports, finely tuned to the segments you care about.

📌 Lean data team

Why hire a lead, manager, and junior analyst when you can just have one full-stack data partner? Fewer management hoops to jump through at a fraction of the cost. Quickly get the data-driven prioritization you need to make decisions confidently.

📌 Break down data siloes

The average brand works with 10+ disjointed tools to run their business. Your job isn’t to learn every tool’s gimmicks and exporting to Excel will only get you so far. We build you a unified data platform that grows with you from Seed to Enterprise.

Make your data work for you. Get a unified view of your customer’s journey.

We’ve done this dozens of times so you can trust us to navigate you on inevitable journey toward data maturity.

Truth is, the shiny new tool or agency template only gets you 20% of the way there. 80% of the work comes from pressure testing and advanced modeling from experts to show you what’s possible. Let us offer you shortcuts.

Data flow diagram

Data flow diagram

Benefits

TrendUp icon
Increase Re-order Rates

First-time purchase discounts are costly. We show you how to keep your customers coming back, helping you boost re-order rates and build long-term loyalty. Sustainable growth is the name of the game these days.

HandCoins icon
Expand Gross Margin

Margins are everything in eCommerce. We help you identify the most profitable products and streamline costs so you can expand your gross margin. Optimize every aspect of your business, from supply chain efficiency to pricing strategies, and watch your profits grow.

Wrench icon
Optimize Channel Performance

Not all channels are created equal. We dive deep into your data to pinpoint which marketing channels are driving the most value. Then, we optimize them for maximum ROI, ensuring you’re investing in the strategies that work and cutting out the ones that don’t.

Megaphone icon
Marketing Attribution

Understanding where your customers come from is crucial. Our marketing attribution models go beyond surface-level metrics to give you a clear picture of how each touchpoint contributes to your sales. Allocate your budget smarter and know exactly where your marketing dollars are going.

Gauge icon
Benchmarking

Stay ahead of the competition by knowing exactly how you stack up. We provide benchmarking tools that allow you to compare your performance against industry standards and your own historical data. Identify opportunities for improvement and make sure you’re always a step ahead.

Featured Case Study